Employee Value Proposition (EVP) Development & Research
Building a highly impactful Employee Value Proposition starts with seeing the workplace through the lens of your current workforce, your leadership, your customers, and potential hires.
We will always start by getting to know you and learning from the research and strategy you have already developed. Our research process is customized to your specific project needs. We start this process with a current state analysis of your culture with the goal of understanding your internal strategic and business initiatives.
We’ll involve your senior stakeholders to ensure that this work and your team are set up for success from the outset. Whether you are refreshing your EVP strategy or starting from scratch, Blu Ivy Group will take a customized approach that is aligned to your business goals while utilizing the best of BIG methodology.
Our research and facilitation team will help you with all your workforce and talent management needs, including employee value proposition (EVP), employee experience, diversity, equity, inclusion, and belonging (DEIB), talent persona(s), employer brand reputation and perception, competitor analysis and candidate experience analysis.
Awards & Recognition
Canadian HR Awards
Top 100 Branding Blogs
See the workplace through the lens of current employees, leadership, customers & candidates
How we use workforce research insights:
Build an EVP
Build Your Purpose, Vision, Values, Behaviour and Brand Narrative
Transform Your Culture
Understand How Your EDI Strategy is Impacting Belonging
Build Talent Personas
Optimize Job Postings
Benchmark Your Employer Brand
Learn Your Reputation and Preference
Test Your Creative
At Blu Ivy Group, we bring passion to every project. We build unique employer brands, talent recruitment and retention strategies.
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