Blog Archives

Diversity in the Workplace – Do You Have What Women Want?

Diversity in the workplace

#MeToo Movement Sheds Light on Gender Diversity Gaps In Employer Brands More than ever, workplaces are being held accountable for how equitably women are treated. It seems that a day doesn’t pass without new and disturbing allegations of sexual harassment

Looking Ahead: 6 Employer Branding Trends to Watch Out For in 2018

Employer Branding Trends 2018

It may seem like it’s been a long time since January 1, but 2018 is still young. It’s a good time to look ahead and identify trends for the coming year. As always, we’re focused on employer branding trends –

Employer Branding Videos – Why They Should Be a Part of Your Strategy

We recently posted an Employer Branding Trends Report and one of those trends is employer branding videos – Blu Ivy is seeing a large increase in clients who are making the investment in video content.  Manulife is an example of

Employee Value Proposition Examples of What Worked and What Failed in 2017

Employee value proposition examples

The Blu Ivy Group team has reviewed and assessed what worked and what didn’t in 2017 and has gathered all the lessons learned to share with you.  We helped a lot of clients with their EVPs, and loved watching them

What Your Employee Retention Plan and Strategy Needs to Include

Empoyee Retention Plan Strategy

Why You Need An Employee Retention Plan and Strategy The cost to a company of losing talent is often underestimated – but it shouldn’t be. Often, companies are so focused on “filling a vacancy” or “making a hire” that they

Reduce Employee Turnover by Keeping Managers Accountable to the Employee Value Proposition

Reduce employee turnover

  There‘s an open secret about employee turnover, especially among larger and growing brands: Managers are frequently the cause. Here‘s why that happens, why this problem is a little too easy to ignore, and how the right investment in employee

Employer Branding Activities With the Most Impact [List]

Employer branding activities

As a business executive or director, it is imperative that you engage with your employees in the correct way. One of the best ways to do this is to create an employer brand strategy, with the right mix of targeted

Instagram Recruitment: 5 Tips to Showcase your Employer Brand

Instagram Recruitment

Have you ever wondered what people are looking at when they check their cell phones dozens of times a day? There is a pretty good chance they are looking at Instagram. Instagram is a social network that was launched in

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6 Reasons Why Companies Should Work With An Agency To Refine Their Employer Branding Strategy

An employer branding strategy is a vital component of a business’ recruitment and retention program. Your employer brand defines what employees’ value most about working for your organization. It speaks to employees and potential employees. A strong employer brand is

3 Effective Ways to Modernize Your Campus Recruitment Strategy

It’s the end of September and that means organizations across the world are travelling around to many campuses to promote their internship and new graduate programs. As the war for talent continues to become increasingly competitive, organizations have had to