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  • Cultivate A Brand Employees Love

    Category: Employee Value Proposition (EVP)

    warming hands holding soil

    Creating a Winning EVP: The Life Cycle of a Human-Centred Employer Brand

    October 4, 2023

    Every company, regardless of sector, has a unique and inspiring story. An Employee Value proposition helps tell that story to talent and potential candidates. An

    Read More »

    The Crucial Link Between Employee Experience and The Employee Value Proposition (EVP)

    August 17, 2023

    Economic downturns tend to be the most challenging moments for organizations and leaders to maintain productivity and customer loyalty. As budgetary restrictions have become top

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    How an Employee Value Proposition (EVP) Drives Unprecedented Business Performance

    June 29, 2023

    At Blu Ivy Group, we deeply understand the transformative power of an Employee Value Proposition (EVP) on culture and productivity. We firmly believe that an

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    A Guide to Integrating Your Employee Value Proposition (EVP) into Your Company’s DNA

    April 18, 2023

    You have developed and launched your EVP, now what? The next challenge is getting your employees talking about the employment brand. It’s a combination of

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    A Guide to Developing & Communicating Your Employee Value Proposition (EVP)

    April 10, 2023

    The success of any organization is attributed to its people. Every employee is a unique individual with their own set of skills, motivations, and aspirations.

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    How Hating Your Job Can Be One of Your Greatest Gifts

    March 28, 2023

    Just because you CAN doesn’t mean you SHOULD. Just because you’re good at something doesn’t mean that you enjoy or want to do it. Conventional

    Read More »

    The Business Benefits of an EVP

    March 23, 2023

    EX, EVP, EB – what’s with all the acronyms? Admittedly, we use a lot of acronyms within People and Culture work, and it can be

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    Is Your Employee Value Proposition Making an Impact on Job Seekers? 

    February 16, 2023

    As the Great Resignation and record levels of job openings took root in 2022, organizations investing in employer branding and EVP development skyrocketed.    Although

    Read More »
    illustrates point about economic downturn

    With an Economic Downturn Looming, Recruitment, Retention, and Employee Engagement Are More Challenging Than Ever 

    October 13, 2022

    Businesses are well aware of the signs of an impending economic downturn. Typically, in a more stable time, these economic anxieties go hand-in-hand with a

    Read More »

    The Fundamentals of Building a Strong Employer Brand Strategy

    August 25, 2022

    It’s time to add another chapter to your company’s Brand Bible: Your employer brand strategy. In the age of the Great Resignation, the Great Attrition

    Read More »
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