Reimagine Recruitment Marketing. Work with an Employer Branding Agency.

Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing. Partner with us to create extraordinary employee experiences, magnetic employer brands and high-performance cultures.

The impact that people, culture, and brand have on a company’s reputation and performance is greater than ever.

At Blu Ivy we know from experience that the true value of an EVP is far more than just a recruitment marketing campaign.

Consulting and Creative Services

Collaboration is our secret weapon. We dive deep to understand your organization, align stakeholders and help tell an Employer Brand story that is compelling and authentic to your employee’s voice.

Culture, Leadership & Employee Experience

We ensure that your EVP is experienced at all touchpoints throughout your organization, ensuring great sustainability and authenticity of your employer brand.

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Purpose, Vision, Values and Behaviours

Understanding the ‘Why’ in your organization and how it is brought to life.

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Employee Value Proposition Research and Persona Development

We take a data centric approach to assess the strength of your employer brand & identify opportunities to boost the candidate & employee experience.

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Recruitment Marketing, Programmatic Job Advertising and Social Media Management

Blu Ivy Group’s holistic employer brand dashboard provides measurement of your Employer Brand Awareness, Preference, Reputation and Experience. We combine internal and external metrics to provide leaders with insights they can action.

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Employer Brand Creative and Production

We develop, authentic, human centered creative for your employer brand messaging.

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Employer Brand Analytics and Benchmarking

Blu Ivy Group’s holistic employer brand dashboard provides measurement of your Employer Brand Awareness, Preference, Loyalty and Experience. We combine internal and external metrics to provide leaders with insights they can action.

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Diversity, Equity, Inclusion and Belonging.

Our approach to building a more diverse, engaged workforce by focusing on fostering belonging in the employee experience.

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Building High Performance Cultures and Magnetic Employer Brands

Blu Ivy Group delivers meaningful results rooted in data and business impact. We partner with you to tackle your most pressing culture, employer brand and recruitment marketing challenges with a lens towards your future.
Take a look at our client case studies to gain an understanding of our work and the impact you can realize.

Sephora

CGI

Ahold Delhaize

“Working with Blu Ivy was one of the best vendor experiences I’ve had in my professional career. We saw clear return on investment from our partnership almost immediately.”

“Building a global EVP is complex. Blu Ivy ensured everyone had a voice and aligned leaders to the future”

"Not only does Blu Ivy understand Employer Brand and Culture, they understand us; our business; and our culture. Not just where we are today, but where we want to go."

"Thank you Blu Ivy for being such an amazing partner. You rock!"

"We are so happy working with the Blu Ivy team and all of the incredible work you have done for our Employer Brand. Your continued partnership and support is amazing."

“At Mattamy we have been both fortunate and privileged to work with Blu Ivy on the development and execution of our employer value proposition. Their counsel, expertise and deep knowledge in this space have been invaluable on our journey, from concept to strategy to tactical delivery. Our award-winning work simply wouldn’t have been possible without them, and I look forward to continuing our partnership throughout the evolution of our EVP.”

Building Cultures with Leaders in Energy

A Sampling of Our Clients

Building Cultures with Leaders in Professional Services & Tech

Building Cultures with Leaders in Finance and Insurance

Building Cultures with Leaders in Retail

Building Cultures with Leaders in Industrial

Building Cultures with Leaders in Healthcare

Building Cultures with Leaders in Energy

Building Cultures with Leaders in Transportation and Logistics

Blu Ivy Group is a global leader in employer branding, organizational culture, and recruitment marketing.

We help organizations across the private, public, and not-for-profit sectors build extraordinary employee experiences, magnetic employer brands and high performance cultures.

From C-Suite to Employer Brand and Talent Acquisition leadership, we partner with our clients to transform their organizations and build the most compelling workplaces of the future.