Career site development tops the list of initiatives being undertaken by organizations working to enhance their employer brand. The best candidates are doing their homework before they even consider working with your organization. Micro sites and other careers focused content are a key communication channel used to reach job seekers as they conduct research on prospective employers.
We discovered the DevFacto website recently and it left a strong impression on us. Not only does the careers page do a great job reflecting the workplace culture at their organization, but the entire website is personalized with photos and captions from internal employees, all the way from the CEO to the corporate recruiter.
It’s such a simple thing to do, and what nice touch to put a name and a face to the all too often mechanical recruitment process. DevFacto nailed it, check it out!